Strategic Partnerships
Enabling the best technology in the home care industry requires partnerships with other companies and organizations that provide best-in-class solutions.
Partnerships
Partnerships are the lifeblood of business. Whether those partnerships are internal or external, treating your friends, colleagues, peers, clients, or vendors as a partners can go a long way in enhancing those relationships.
At Rosemark, we embrace partnerships, knowing they lead to long-lasting and rewarding relationships.

Activated Insights (AI) is highly focused on enhancing the employee and patient journey with mission-critical tools designed to improve overall experience and outcomes.
From a company perspective, they provide:
- Recruitment Tools – Empowering agencies to automate and streamline the front-end recruitment process, helping to attract top talent more efficiently.
- Retention Solutions – Helping agencies identify at-risk employees and reduce turnover, especially within the critical first 100 days and beyond.
- Experience Management – AI partners with thousands of agencies to conduct ongoing patient and employee satisfaction surveys, delivering insights that drive meaningful improvements in client and employee experiences.
- We also offer certification programs that enhance credibility and recognition, including Best of Home Care & Great Place to Work Certification
- Training – Interactive, RN-developed and led courses that cover both regional and national requirements which are curated for a best-in-class content designed to support professional growth and compliance and new challenges caregivers and agencies face every day
Expert Marketing Solutions Without Adding Staff
At corecubed, we become your outsourced marketing department, providing the expertise, strategies, and tools to help your home care agency thrive. From digital marketing to content creation to referral sales tools, our team handles it all—so you can focus on delivering exceptional care while we focus on driving your growth.
A Team of Experts at Your Fingertips
Gain access to home care marketing specialists without the need for additional in-house staff.
Tailored Solutions That Deliver Results
From increasing online visibility to generating qualified leads, we create strategies designed to meet your agency’s goals.
A Proven Partner in Home Care Success
With years of experience in the industry, we understand your challenges and know how to solve them.
The Home Care Association of America (HCAOA) is a national trade organization representing home care agencies nationwide. HCAOA empowers members to support families, care professionals, and each other through collaboration, advocacy, and education. Through a united voice, HCAOA advocates on behalf of its members on key issues affecting the home care industry at both the state and federal levels.
Paradigm’s goal is to simplify the intricate landscape of third-party payers for home care agencies. We offer comprehensive solutions like enrollment and billing for payers like the VA, Medicaid, Medicare Advantage, and beyond.
Polsinelli is a full-service national law firm supporting home-based care providers across all states and every area of law. The firm has a strong home-based care M&A practice, handles all aspects of licensing and enrollment, joint venture support, health care compliance (fraud and abuse/anti-kickback etc.) and supports providers with legal issues related government reimbursement, real estate, financial services, commercial litigation, tax etc. Polsinelli handles all aspects of home-based care transactions, including the CHOWs and other healthcare regulatory issues which are often farmed out to specialist firms.
Another firm differentiator is Polsinelli Online Solutions for Homecare (POSH), an online subscription platform used by thousands of home-based providers to stay compliant with the federal, state and municipal laws applicable to the industry. POSH equips agencies with a comprehensive set of customizable forms, guidance, and resources at the federal, state, and local levels necessary to comply with the complexities of a diverse legal landscape.
Becky Reel is your trusted home care partner, guiding agency owners with both empathy and expertise through every step of their journey. With over a decade of marketing and sales experience, Becky transformed her own agency from operational challenges to 300% year-over-year revenue growth, earning recognition as the #1 Home Care Agency in North America for eight consecutive years. Her success stems from implementing streamlined processes, establishing clear boundaries, and creating an environment that prioritizes both exceptional care and balance.
At Reel Home Care Consulting, Becky and her team help agency owners overcome common challenges like scheduling headaches, high caregiver turnover, and communication gaps while achieving sustainable growth. Whether you’re launching a new agency, scaling for expansion, or seeking better work-life integration, Becky’s firsthand experience and proven strategies provide the guidance needed to elevate your operations and redefine success on your own terms. Partner with Reel Home Care Consulting to transform your agency into the thriving business you’ve always envisioned.
Your business is all about caring for people, and so is ours. At Rosemark, we work to help you, your organization, and your employees be as successful and effective as possible by combining our expertise, knowledge, and leading-edge home care software solutions with exemplary customer service. Contact us online or call us today at (734) 926-4545. to learn more.